Lucky People Share!

Using Bubbles to Combat Old Media

bubble-project-steroids.jpgI’ve mentioned before that old or traditional media is pretty much corporations developing a message that suits them and yelling it out at the world as often as possible.  With the average person being exposed to 3000 ads per day, that’s an awful amount of being yelled at.  Social Media allows companies to interact with its consumers and have a two way conversation.  Some companies are not moving fast enough to drop their monologue act and let their customers join the conversation.  The Bubble Project took it upon itself to protest the monologues by turning ads around the world into dialogues.

                                                                                                                          Picture and others can be found  on Flickr

In New York, Milan, Buenos Aires and Amsterdam so far, People involved in the Bubble Project have been placing cartoon speech bubbles over ads all over their cities and allowing anyone to fill them in.  This gives the random person on the street a voice, the witnesses a good laugh and the corporations a strong message that we don’t appreciate being yelled at.

Each day, more and more people are getting a voice through social networks, blogs and other creative tactics like the Bubble Project.  Do you have a voice yet?  Let me know in the comments.

About the Author Amir Lehrer

I am a typical person more or less that has always tried to get away with doing the absolute minimum to get by. In school, I did my assignments last minute, I barely passes some of my tests, I crammed for everything and didn't care about retaining any information. I always wanted to be successful and get lucky but my problem was that I thought that luck and chance were synonymous. One day, all that changed when i found out that there was more to "Luck". I learned that it was possible to make your own luck and that people that were "lucky", all had very similar characteristics. I made a conscious decision to become one of those lucky people and the world started to open up. It didn't happen overnight and I'm still not there yet but at least I know what to look for and what to do. Recognizing the opportunities to get lucky is only the beginning of the battle. Now I have to train myself to jump on every opportunity and one day be truly "lucky".