There once was a time where it seemed like there was a finite amount of knowledge out there. The wise men all knew the same things, had the same education and maybe had a little bit of a different expertise. Besides the few regular inventions and innovations, you could probably know everything there was to know by reading an encyclopedia from cover to cover.
Today with the exponential burst of the internet, online video, bogs, and every other type of content that is uploaded faster than the world can process it, nobody can even get close to knowing everything. Seth Godin’s article, “Warning: The internet is almost full” admits that the internet can never really be full but “we can”. There is no way for any person to process more than a tiny fraction of the information that is out there.
You may look at this a missed opportunity because if you just started your blog 5 years earlier, you could have had it made. Now, you have to compete with the millions of other blogs that are crowding up the net. I look at this as a great opportunity and an easy way to get lucky. You no longer have to be gifted with intelligence and an ability to soak up all the information that you read. All you have to do is choose a niche that you are interested in and stick to it. As the niche gets bigger, specialize and keep narrowing down your focus. There aren’t enough people in the world to have a specialist in every single area anymore. The more the internet and general knowledge grows, the more opportunities there are for average people to get ahead.
What are you waiting for? Choose your expertise, start learning and get lucky!